At the recent "Marketing Live" event, Google introduced an array of innovative advertising tools powered by AI. These new features include advanced creative editing tools, fresh ad formats for Shorts, an enhanced Google Business presentation, and more, making them essential additions to your marketing strategy.

In the ever-evolving landscape of digital marketing, the age-old art of storytelling has found a new canvas: YouTube.

With a surge in Shorts viewership on YouTube, is taking on TikTok head-to-head by introducing a host of TikTok-like features for its Shorts, bringing the two platforms closer in functionality and appeal.

Today Google announced a series of innovative generative AI tools for brands during its Google Marketing Live event. These new tools include enhanced options for ad creation, customized Search ads based on website text, and more.

YouTube has expanded the accessibility of its Community Posts feature, allowing all creators to activate this option and providing them with an additional avenue to engage with their YouTube audience.